Distracted driving kills an average of 9 people and injures over 1,000 every day in America. 1
Put down your phone. Lives depend on it.
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Distracted driving has the same deadly consequences as drinking and driving. Amy and Marlenne Lorenzo lost their lives because someone was watching a music video on their phone. Studies have shown drivers are distracted for up to 27 seconds after using their mobile device for tasks such as, texting, using their navigation, or searching for a music playlist. AAA is committed to making our roads safer with an anti-distracted driving campaign: You wouldn't drink and drive, so why would you text and drive? Both actions put your life-and the lives of others-at risk. Put down your phones. Lives depend on it. Don’t drive intoxicated. Don’t drive intexticated. A sobering message from AAA.
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Drivers can experience what’s known as the “Hangover Effect” – a lasting mental distraction that can last up to 27 seconds after a driver uses their mobile device – even while stopped at a red light, stop sign, or while their vehicle is parked.
Traffic safety is a fundamental part of our mission to be an advocate for motorists and to make driving safer for everyone on the road. In this priority initiative, we are committed to changing attitudes and behaviors surrounding the deadly problem of drivers who use their smartphones behind the wheel.
Despite texting bans in 48 states, smartphone use behind the wheel is a common problem. New research released by the AAA Foundation for Traffic Safety finds that even though 96 percent of drivers say texting/emailing while driving is a serious or very serious threat to their safety, 39 percent admit to having read a text or email while driving in the past month, and 29 percent admit to typing one.
To combat this dangerous trend, we've launched a multi-year traffic safety education campaign starting in April 2018. Our campaign centers around the theme - "Don’t Drive Intoxicated – Don’t Drive Intexticated." It is designed to help audiences understand the consequences of using a smartphone while driving can be the same as drinking and driving – both can result in crashes, injuries and deaths. The campaign targets drivers who would never consider drinking a beer behind the wheel, and yet, regularly engage with mobile devices that dangerously take their eyes, hands and minds off the road. The ultimate goal of the campaign is to make smartphone use while driving as socially unacceptable as drinking and driving.
1Daily claims are based on annual accidents involving distracted drivers from 2019 data collected by the National Highway Traffic Safety Administration. Distracted driving is any activity (including texting) that diverts attention from the task of safe driving.