AAA Minneapolis and its Minneapolis Auto Club Foundation for Safety strive to provide dependable, high-quality programs and other traffic safety initiatives that educate, enhance and promote the well-being of the AAA Minneapolis community.

To uphold our commitment as Hennepin County’s primary traffic safety organization, AAA Minneapolis is launching an innovative safe driving advocacy program called Fasten & Focus. The campaign kick-off in January 2009 will target an audience of young drivers in the Twin Cities metro area with messages and tactics that focus on safe driving behaviors through creative initiatives including events, advertising, and traditional and social media outreach.

Fasten & Focus takes the concept of safe driving beyond just buckling one’s seatbelt. Each tactic is devoted to helping drivers understand the importance of using seat belts and focusing on driving, and only driving, every time they get behind the wheel.

Look for more details regarding current events and information in the coming months or check us out on Facebook. Please contact us at or (952) 927-2705 if you have any questions about this campaign or any other traffic safety related topics. This campaign is funded by AAA Minneapolis and its Foundation for Safety.